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operating bottom-up growth - Kwakoe Festival
2010

Originating in 1975 as a soccer tournament amongst Surinamese, who did not have enough money to return to Surinam for summer holiday. Now the Kwakoe festival is the largest multi cultural festival in the Netherlands. Using a soccer field in the Bijlmerpark and just adding bbq’s, food stalls and tents. Each year the festival grew bit by bit, until it reached it’s current size of 250.000 visitors.

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